Learning To Use Email Marketing Is No More Difficult Than Learning How To Email
This next year will fly by... my 26 year old daughter Liz (LizSeymour.com) is getting married.
She's bought her dress, talked with some photographers, narrowed her list of reception halls, and wanted some engagement photographs.
She turned to the best photographer she knows: me, her loving dad.
Weeks ago she scheduled this time. Her teaching is over, her fiance's teaching is over (though he started teaching at a theater day camp already), and she wants some photography to announce their engagement.
I have photographed Liz MANY times, including all the images for her large CD release. And though I'm primarily an internet marketer now, she knows that my background and skill are always available to her.
So, how did she get me to say yes?
She asked. In email. Using terrific direct-response techniques.
Liz emailed me, had a great headline, put a clear deadline by which time I was to respond, and included a call-to-action.
And she didn't wimp out at the end - she followed through by being very clear in her request of me.
And isn't that what we do with email marketing? Don't we want to be just like Liz?
Use language that matches our clients and customers, ask clearly, state your case with emotional direct-response language, have a special offer and a deadline, and then a strong call-to-action.
Heck, she even used a sequence, just to make sure I wouldn't let my busy selling schedule get in the way of her engagement images.
But most importantly she just did it. She wrote. She asked. She followed up. She wasn't bashful.
Same should be true for YOUR writing... and since you probably need some help, look at my new information: Turn Your Words Into Gold - Go Here To Learn More!
Use your email marketing to profit... and remember how Liz did it.
Charlie Seymour Jr
Follow Charlie Seymour Jr On Twitter!
PS: The help you need is here: Turn Your Words Into Gold - Go Here To Learn More! NOW is the time to start.
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